You certainly know what racism and sexism are. Although we still have a long way to go, we in the Western World have made real progress challenging discrimination against people of other races and moving towards equal rights for women in a (still) patriarchal setting.
The term “AGEISM” was coined in the 1960s, at the same time as “racism” and “sexism,” and refers to discrimination and stereotyping on the basis of age. Ageism is the last socially sanctioned prejudice—framed as “normal,” or ”just the way things are”—the way racism and sexism were viewed not that long ago. Like all social change, confronting ageism starts between our ears. What ideas about aging have each of us internalized without even realizing it? Where have those ideas come from, and what purpose do they serve? How can we work together to make ageism as unacceptable as these other forms of prejudice?